The Crafty Den Franchise

What is The Crafty Den Franchise?

The Crafty Den is a unique arts and crafts franchise that provides engaging, creative experiences for children aged 2 years and up. As a franchisee, you’ll operate your own creative studio, delivering fun and educational workshops, holiday clubs, birthday parties, and themed sessions aligned with key seasonal events.

With a strong focus on creativity, skill development, and community engagement, The Crafty Den offers a proven business model that allows you to build a rewarding enterprise while inspiring young minds.

Why Choose The Crafty Den Franchise?

• Low-risk, affordable start-up – Minimal overheads and running costs make it a profitable and scalable business.
• Proven business model – Tried, tested, and refined for success since its launch.
• Full training & ongoing support – Comprehensive guidance from industry experts ensures you're never alone on your journey.
• Exclusive resources & materials – Access a wealth of tested workshop ideas and craft kits.
• Established, trusted brand – Leverage a recognisable name with a strong reputation in the market.
• Marketing & PR support – Benefit from expert marketing assistance to attract customers and grow your business.
• Flexible work-life balance – Take control of your schedule and build a business that fits around your lifestyle.

Who Makes an Ideal Crafty Den Franchisee?

The Crafty Den is ideal for individuals who:

• Love working with children and encouraging creativity
• Are organised and great at building relationships
• Have strong people management and communication skills
• Are ambitious, hardworking, and eager to run their own business
• Have basic numeracy and computer literacy skills

Franchise Investment

Initial Franchise Fee: £7,999 + VAT

Includes:

• Comprehensive business operations and marketing training
• A starter kit of craft supplies to launch your franchise
• Official franchise operations manual
• Business launch support & marketing assistance
• First year’s annual management fee

Ongoing Management Fee: £1,500 + VAT per year (from Year 2 onwards)

Covers:

• National marketing campaigns
• Access to updated workshop ideas and operational resources
• Business support and advice
• Dedicated franchise support services

Royalty Fee: 10% of gross revenue

What You Get as a Franchisee

• A structured launch programme, including all advertising spend to set you up for success
• Unlimited ongoing support, training, and mentorship
• Marketing expertise to help you maximise digital and offline promotions
• Monthly franchise meetings and on-call business support
• Annual franchise events and networking opportunities
• Unlimited marketing materials tailored to your location and regularly updated
• Branded uniform and everything you need to run a thriving business

Your Journey to Becoming a Crafty Den Franchisee

1. Initial conversation – Speak with one of our Directors to learn more.
2. Application & proposal – If you’re a good fit, we’ll send you a franchise proposal.
3. Meet at The Crafty Den HQ – Get an in-depth understanding of the business.
4. Franchise Agreement – Sign the contract and prepare for launch.
5. Training & marketing setup – Gain full training and initiate a structured launch plan.
6. Your franchise is live!

Want to Find Out More?

Arrange a friendly, no-obligation chat with our team by completing the form below.